Ever since Carmike 14 opened several years ago, movie goers have not ceased to rejoice that there was finally an alternative to the infamous “Tyler Rose,” a lousy at a bad location. Over the years, Tyler has continued to expand down South Broadway, with recent additions like Kohls and Ganger Mountain. The Carmike cinemaplex is perfectly located around these shopping centers. This makes it a natural choice for shoppers over the Hollywood Rose theater on West Broadway, which is close to a bank and a chicken store.

Great location aside, Carmike is better than Hollywood Theater in every way imaginable. The staff is friendly and helpful. The box office is inside the door so you don’t have to sweat to death while you’re choosing a movie. The workers do a good job of cleaning up.

This theater also offers digital projection. If you are used to going to movies with black blotches and static lines, digital viewing can be quite a revelation. the colors are so much more vivid, and the picture is always clear. It is important to note that the Hollywood Rose does not offer digital projection. You can also see 3-D movies here at Carmike when applicable.

But for me, the most memorable part of Carmike 14 in Tyler is the snack bar. Because this theater is the only one in town that has the massive popcorn shoot. The popcorn is made upstairs, just over the snack bar, and it flows down to the snack bar like manna from heaven. This type of setup is perfect for those who are easily entertained like me.

The only downside to Carmike 14 is the crowds. Because of its central location, I can rarely drive in to the parking lot without hunting hard for a parking spot. This is especially true on the weekends, naturally. Tylerites love their restaurants and their movies, so expect to have to wade through traffic and lines at the box office and at the snack bar. And expect to pay a little more for a ticket to Carmike 14: $8.25 is the going rate for a regular adult at an evening show. If you don’t like the crowds, consider going to Times Square Cinema, just a couple miles north of Carmike. The screens are smaller there, but the crowds are, too. Just be sure that you don’t go to The Tyler Rose.

Overall, the Carmike 14 Theater in Tyler is a well run establishment, offering a pleasant viewing experience from the opening credits to the last kernel of buttery goodness.