So just last month the Power Balance bracelet company was sued in one of those class action lawsuits in CA courts.
Don’t you think it is only a matter of time before Irenew bracelet, wristband, necklace, hologram, and dog pendant company is also sued?
I was dumb enough to buy not only the bracelet but all that other stuff and the dog pendant.
So these things are marketed as if they can balance your body and other stuff. IRenew seems to like to use the word “promotes” the balance of your body.
Is “promote” another word for placebo effect?
Irenew has covered themselves well even further by saying, “it may promote” the balance of your body.
By saying “it may” do something gives them a whole lot of legal wiggle room.
If you havn’t seen the myth buster type videos on Youtube that explain how these wristband demonstrations really work then you ought to.
The balance demonstrations are stupid carnival tricks and have nothing to do with powers coming from the IRenew bracelet other than imaginery powers.
Download pdf of class action lawsuit against Power Balance The Power Balance® products class action lawsuit is related to how the company marketed their wristbands, bracelets, pendants, and the other mylar hologram products they sold by purposefully misleading the public and falsely advertising and marketing regarding close proximity body placement equals body enhancement benefits.
Some of the Power Balance bracelet claims have been when worn close to the body the user may experience physiological benefits including but not limited to increased strength, balance, flexibility, and other claims made by those selling these retail.
I have heard claims of better grades in school by wearing these ridiculous things. The reality outside of the realm of magic and fairy dust is that the bracelet offers 100 % no physiological benefits whatsoever. GOT IT! GOOD!
Batungbacal vs. Power Balance LLC et al., Case No. SACV-11-18 CJC
Unites States District Court – Central District of California, Southern Division.
Judge Cormac J. Carney
ABOUT THE LAW FIRMS:
The Power Balance class action lawsuit is being brought by two premier Southern California Plaintiff Law Firms:
Panish Shea & Boyle LLP
www.psandb.com
1-877-800-1700
The X-Law Group PC
www.xlawx.com
1-888-55-XLAWX
ABOUT THE PRODUCT:
Power Balance has distributed in commerce, among other things, the Power Balance Bracelets, Power Balance Wristbands, Power Balance Pendants, Power Balance necklaces and other Power Balance Jewelry. (“Power Balance Accessories”). The Power Balance Accessories are sold with one unifying notice, that they contain one or more “Mylar Holograms” which are worn sitting close to the body. Since beginning to sell and distribute the Power Balance Accessories, Power Balance made the same, consistent and repeated representations on their websites, on packaging, in store displays, at live exhibitions, through paid testimonials, through press releases and in other forms of marketing and advertising, representing that the “Mylar Holograms” contained in every Power Balance Accessory maintained properties they didn’t as well as gave users and/or consumers that wore a Power Balance Accessory physiological benefits they couldn’t.
The plaintiff in this case is Andre Batungbacal and is individually and on behalf of others complaining and alleging several things in the class action. The defendants are Power Balance LLC, Josh Rodarmel, Troy Rodarmel, and Keith Kato. They are accused of deceptive and misleading conduct in marketing advertising, selling, promoting and distributing products by them manufctured, sold and/or distributed.
In the lawsuit they are collectively referred to as Power Balance Accessories. The defendants began selling these bracelets in 2007. Each bracelet or product is sold with one unifying notice and that is that they contain one or more “Mylar Holograms” which should be worn sitting close to the body.
Some of the supposed benefits claimed but yet could not be delivered by the Power Balance bracelet are:
“Power Balance holograms are embedded with frequencies that react positively with your body’s natural energy field to improve balance, strength and flexibility;
“Power Balance holograms are designed to work with your body’s natural energy field;
Power Balance is Performance Technology;
Power Balance products boost the body’s self defense mechanisms creating the immediate benefits of strength, balance and flexibility gain;
When the hologram comes into contact with your body it gives you that added balance, stregth, flexibility;
Use of the Power Balance results in lots of endurance and stamina”
By the use of these claims the defendants were able to sell over 3 million units in less than 3 years. Since Australia was able to get Power Balance to admit to fraud this became an easy lawsuit to bring up in US courts because the CEO set a precedent by admitting to fraud in Australia.
The ads in the US were identical to the ones in Australia so Power Balance has no chance in hell of winning this case.
Power Balance is about to go down and I suspect that C Prime, EFX, Chi Aura, QRay, IRenew and a dozen other balance bracelet brands are going to be hit with similar lawsuits.
Can a Rubber Band Do the same as a Balance Bracelet?
A buddy of mine was telling me about this thing called Cie Aura that has some type of radio frequency hologram device that is supposed to balance the body. It turns out there are a lot of these retarded snake oil healing bracelets out there.
If you are a believer I am sorry I called you retarded but don’t let a blog offend, that’s super sensitive! Geez!
I had heard of the IRenew Bracelet, the Power Balance Bracelet, and the Pure Energy Band but this was now a new one I hadn’t yet heard of before. I chalked them all up to being the same scam.
I looked on the internet and found several more of these bracelets going by different names.
What immediately struck me was how many sports stars and NFL athletes were endorsing these things.
Supposed really influential people and sports role models are convinced and sold on these things and it simply shocks the heck out of me.
The balance bracelets are supposed to emit a frequency that is attuned to the body. If you go to a state fair they will perform carnival style tricks to convince you the technology in the bracelet really does balance the body.
As has been repeated before there is nothing new under the sun. Yes new inventions are made but general philosophies and ways of convincing people about false things still happens as it has for thousands of years.
If you do your research and look for things on the internet about “Applied Kinesiology” you will see that many scientists have debunked this long ago.
The idea that the body responds to worn items, things ingested, or holding things has been around for ever. People pay mega bucks to believe these things because it appeals to a strong desire in human nature.
In regards to balance bracelets the feeling it evokes in people is health and the fountain of youth.
No matter how old you get a desire to remain in peak physical condition will always be something everyone wishes for and most want a push button effort to get there.
Can a Livestrong Bracelet do the same thing an IRenew Bracelet can?
The power balance bracelet idea meets the push button need for instant balance which for many equals instant physical stability, agility, and performance. The added promise of less headaches and arthritis some who sell this claim offers even more push button health benefits.
Many of these people would laugh and joke about a TV evangelist or tent revivalist who prophesied over someone that they had diabetes and would now be healed simply by him laying hands on them.
As an added note these TV evangelist get their information from cards filled out by the elderly prior to a crusade who quickly forget they just handed over the same information he prophesied over them about.
In an MLM many of the people selling the products are believers in the product. The sales people go to enough meetings and learn the parlor tricks to convince others without ever seeing that it is a scam.
The same people at state fairs doing the tricks and gimmicks to convince others believe in the product themselves. They don’t even see that were themselves taught a trick to than trick others.
This pawn effect brings in many new converts to the power balance bracelet craze and there is simply no end in site for this thing.
A company by the name of Lifewave was exposed on WorldWideScam for selling hologram stickers and claims were not just made that it offered health benefits to your body but could improve a cars gas mileage.
I have seen news people on TV wearing these superstitious bracelets which leads me to believe that my theory is correct that many of these news people are guided more by their feelings than by the facts.
While I was at the fair in east Texas this guy put one of these bracelets in my hand. The one he used was called the Pure Energy Band. The claim was made that it had more frequencies in the bracelet than many of the other bracelets.
He asked me to hold my hands out on each side and stretch my body as far as I could to one side.
He then marked how far I had stretched to one side. After this stretch he put the bracelet on me. I did the stretch again and was able to stretch quite a bit further.
The problem here is that without the bracelet I tested this later at home. When you do this stretch you are always to go much further on the second attempt.
This is simply the power of stretching ones body and then doing it again a second time.
In reality the body continually learns and adjusts on each attempt at doing the same thing over again. Try this out you will see that those parlor tricks work even without having a balance bracelet in your hand.
This same test was done without the bracelet with some of my friends and they were able to go further the 2nd time without owning one of these bracelets.
There is another test the guy at the fair did and it involved me standing on one of my feet as he pushed down on an arm.
I lost my balance the first time around. He had me hold the bracelet and he did the same test again. This time I maintained my balance. The problem with this is when I got home and tested this theory out with my wife I didn’t have the bracelet. On the second attempt having my wife perform the test I experienced the same good balance as I did with the bracelet.
The body simply learns and balances better each consecutive time you do it. There is no special trick or science behind wearing a bracelet with frequencies.
When I pointed out to my friend who has a brother who works for one of these scam bracelet companies that it was fraud and showed her all the evidence she still wouldn’t admit to it being a scam.
All that is going on here is a placebo effect. Someone could be wearing a Livestrong bracelet, a rubber band, or broken condom on their wrist and get the same results. These people will not admit to being scammed because they would look like stupid retards.
The Power Balance® products class action lawsuit is related to how the company marketed their wristbands, bracelets, pendants, and the other mylar hologram products they sold by purposefully misleading the public and falsely advertising and marketing regarding close proximity body placement equals body enhancement benefits.
